519Studio believe that web analytics is about the customer and the business, and not just about the data. Our main goal is not to count clicks, but to understand your company's strategic goals, your customers, and the market your business operates in.
So how do we go about doing this? Our strategy team will talk with the key people in your organisation, building a 360 degree picture of your company's strategic goals. Once we fully understand what your company wants to achieve, we will set about implementing Google Analytics Tracking Code (GATC) on your website. If you already have Google Analytics setup on your website, our technical team will audit your current set up to ensure that Google Analytics is capturing all the relevant data.
At this stage, we fully understand your business, what you want to achieve online, and have started to collect clean, measurable data. Our analysts and user experience consultants will then produce a report based on best practice and data insight containing recommendations and solutions.
We are also very keen on sharing our knowledge with you and your team, giving you the knowledge to filter your website's data, learning about the "why" rather then the "how".
For more information on how we can help you with your project or to find out more about our social network design and development services you can get in touch.
